Chinese handset-maker Oppo on Tuesday said it had appointed branch CEO Mike Wang to head the India operations.
Mike Wang will replace Tom Lu as India chief executive officer.
Wang, who has nearly two decades of experience in mobile handset industry, joined Oppo in 2005 in its initial years and has held a wide range of leadership positions across South-East Asian markets.
Talking about his appointment, Wang said: “Having served in Oppo and across markets for almost two decades, I have good sight and perception of the business, its challenges and varied cultures.”
“The Indian mobile market is growing exponentially and is the top priority in our expansion plans for South Asia region this year. We have received warm welcome in our first year here and I am excited about the possibilities that hold in the future,” he added.
Oppo entered the Indian market in January 2014 and is currently aiming for rapid growth and expansion across target markets in India. The handset-maker has sold around 400,000 devices in India and is targeting 1.5 million units this year.
As of now, Oppo has 120 service centres across India and is targeting 200 service centres by 2015-end.
Oppo earlier this week launched the Oppo R5s, a refreshed version of its super-slim Oppo R5 handset. Priced at EUR 199 (approximately Rs. 15,000), the Oppo R5s retains one of the highlight features of its predecessor – the 4.85mm thickness – while also bringing a few improvements. The R5s smartphone features 3GB of RAM, compared to 2GB of RAM on the Oppo R5 (Review | Pictures), and also comes with double the inbuilt storage, with 32GB instead of the R5’s 16GB.